Why I Believe in Emmanuelle Alt at VOGUE Paris
Emmanuelle Alt at Vogue Paris will rise to the challenge as she has in the past. Just give her some time.
Hans Feurer back in VOGUE Paris
Emmanuelle Alt is writing her own ticket for VOGUE Paris. I was not expecting a fundamental change in the Editorial Direction being that she has been the Fashion Director of the magazine for over ten years and collaborating with Carine Roitfeld. There has been one huge surprise however…
How did they Get that Top Model for that fashion magazine? The Casting Director might be the answer
You are looking at fashion magazines and you are wondering how did they get that Top Model for that issue – Casting Director might be the answer
My Prediction for Corduroy was Spot On!
On December 9, 2009 I had predicted that corduroy would be a HOT commodity in the upcoming collections. Well, BINGO!!!! Isabel Marant has the wonderful Kate Moss posing for her Autumn-Winter 2010-2011 Ad Campaign shot by Inez van Lamsweerde and Vinoodh Matadin, in a light weight printed corduroy!!! These pants are DY-NO-MITE!!! Kate does them [...]
God did not save McQueen!
After the passing away of Alexander McQueen, it seems that everyone in the industry are recognizing his “undisputed” talent. It was not always the case.
Fashion Wisdom
Illustration by Alexsandro Palombo Celebrity branding is a marketing strategy as old as Julius Caesar’s stamped coins. Masses recognizing superstars catapulted sales of their preferred brands. This interweaving between fashion houses and celebrities is something we grew up with but is it still working? No, not like it used to. Today sophisticated, role modeled celebrities [...]
We’re addicted to Fashion Brands
How did we come to this juncture in time where the public judges the quality of the product solely on the notoriety of the brand name? We have become obsessive compulsive brand addicts. It has gotten to the point where we would buy a knock-off just to say that we have a known BRAND!